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Preparing for Success in a Slow Growth Economy

By Matthew Levy

It has become apparent that slower growth will make 2008 a challenging year for many. And, as is common in a downturn, many companies are inadequately prepared for what lies ahead. In uncertain times, careful execution of business strategies can make all the difference. However, despite all the rage of the balanced scorecard, management by objectives (MBO), and the lip service paid to alignment, many CEOs still struggle to know the extent of their employees' commitment to corporate objectives. Putting the number on the power point slide, the scorecard, or getting the "yes" nod, doesn't necessarily ensure appropriate action.

Whatever the strategy or objective, it is crucial to pay close attention to exactly what your executives are committed to and for what they are willing to be held accountable.

Last year, Results Management Group was hired by a publicly held global manufacturer of electronic equipment to assist in executing multi-year $150 million dollar cost cutting initiative. Through initial investigation, we found that this company lacked some crucial elements for success that are commonly missed: 1) a clear mandate from the board, 2) aligned commitments from executives, and 3) structures to keep executives accountable for execution and results.

The board set the target, but the management related to it like an objective that would be "nice to have" rather than a goal that "must be accomplished." The lack of congruency between the board of directors, CEO, and other executives responsible for the initiative, created a situation that put the cost cutting initiative, net profit, and the competitive position of the firm at risk.

I found it both interesting and concerning that it was a vice president, two levels down from the CEO, rather than the CEO himself or the business unit president, who recognized that the firm needed our assistance.

What followed was a series of interventions. Through dozens of meetings and critical conversations, the executive championing the initiative (the aforementioned VP) was able to align the board and other critical executives. As a result, what was expected in March of 2007 to be only $35 million dollars in cost savings resulted in more than $43 million by the year's end.

Although the client ended 2007 successfully, the process of alignment and implementation was far more difficult than it would have been, had the CEO ensured executive commitment to the board's targets at the beginning of the year.

In this uncertain year, CEOs must be able to count on absolute commitment to objectives and be able to ensure structures that keep everyone accountable for achieving those results. When commitments or plans go awry, quick and decisive action is crucial.

Matthew levy is the founder and CEO of Results Management Group, a management consultancy and executive coaching firm that works with CEOs and management teams to align on bold new visions to transform companies to achieve new levels of results. Reach us at www.resultsmanagementgroup.com or 1.888.251.2613 // 1.305.704.8990. ***************

Consultant Lists Ten Symptoms of Management Dysfunction on Heels of Merrill Lynch's Acknowledgment of Insufficient Team Cooperation

Ft. Lauderdale, FL, December 7, 2007 -- When John Thain, CEO of Merrill Lynch, pledged to revamp the bank's culture in response to insufficient management team cooperation that he believes contributed to its $8bn mortgage write down (Financial Times - December 3, 2007) he was also sending a wake-up call to CEOs everywhere.

"Thain's acknowledgment of culture and Management Dysfunction as a key contributor to poor business results is a courageous admission and other CEOs should be investigating it as well," said Matthew Levy, CEO of Results Management Group. "The impact on corporate culture of poor executive level collaboration may be the single most underestimated cause of weak corporate performance for large and small companies alike."

As companies across the nation prepare to execute next year's strategies, addressing executive team dysfunction now is of the essence. Identifying the symptoms of Management Dysfunction is critical.

Ft. Lauderdale software executive Richard Kincaid of Vertical Computer Systems explained, "we recognized that our executive team meetings were power struggles with polarizing positions that caused a dangerous, self-perpetuating cycle." Levy worked with Vertical to uncover other problem areas and set about teaching the executive team to redefine success, recognize each others strengths and styles, and gain velocity in goal attainment. Kincaid is excited about the results, saying, "Vertical's employees are united, excited and productive which accounts for our increase in sales, product line expansion and improved customer service."

Levy cites the following list to help CEOs identify common symptoms of Management Dysfunction:

1. Inability to deliver on breakthrough results

2. Lack of shared commitment to the same compelling vision or strategy

3. Chronic frustration or resignation of executives

4. Long list of unresolved issues, conflicts or disagreements

5. Frequent revisiting of decisions that were already made

6. Power struggles over resources

7. Leaders that are not accountable for the results they create and instead blame others.

8. Accepting mediocrity

9. Rarely hitting the numbers

10. High employee turnover

"Too frequently," says Levy, "executives know their company struggles with such issues, but they are resigned to letting them persist because they simply don't know what to do," explained Levy. "That's why Thain's remarks about Merrill Lynch are not only bold, but also smart."

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